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Who We Are

A small group of friends with a passion for the outdoors. We do everything in the Dyrt, whether it be on 4 wheels, 2 wheels, with a motor or pedals, or our own two feet, we love being outdoors. We also drink a lot of coffee. As you get older you think about things differently, including your coffee. We began exploring coffee's from the shelf, but became tired of the stale offerings from the box stores and didn't want to support chains that didn't align with our values (who, in our opinion, still offered sub par coffee). We wanted a better coffee, and we also wanted a coffee that supported our interests. Thus DYRT Coffee was born.


We knew we had two options: Start roasting our own coffee, or find an experienced roaster we could work with to create excellent roasts. We went through the painstaking process of sourcing suppliers, weeding through private labelers, and tasting mountain loads of different roasts. In the end, we happily found a local roaster who was able to work with us AND had an Arabica Q Grader!

It ended up being a match made in heaven. Not only did the coffee taste amazing (beating the competition in our taste test panel) but our roaster is like family. Having this great relationship means we can align our interests and continue to create new and exciting blends by providing feedback and requests direct.

We took a chance on the name DYRT, knowing it would project a negative image to some, hoping that those that live their lives DYRTY will see through it, align with us, and enjoy some adventure in a cup. So pack up your rig, order some DYRT Coffee, and we'll



At Dyrt Coffee, we’re rebels with a cause—caffeinated crusaders on a mission to defy corporate monotony. You know the drill: flashy ads, relentless sales pitches, and products that scream, “Buy me or regret it forever!”


But not here. We’re the antidote to corporate hoopla. Our vision? Simple: elevate life, one sip at a time. From our loyal customers to our quirky family of employees, we’re all about quality, community, and caffeine-induced camaraderie.


What sets us apart?

Trailblazing Beans: We don’t just brew coffee; we brew adventure. For every bag of Dyrt Coffee you snag, we contribute to trail maintenance and outdoor preservation. Because nothing says “I care” like keeping access open for OHV use or a freshly carved mountain bike trail. Lobbyist fight tooth and nail to close our public lands, only to demolish them for housing tracts years later. Our goal is to keep you out on the trail, whether be through funding organizations, or buying land to open and preserve riding areas, we're here to curb the flow!


Zombie-Free Zone: Forget the soul-sucking 9-to-5 grind. We’d rather be outside sending booters, railing ruts, living life to the fullest. we’re committed to creating a better work/life balance for our employees. Our vision includes better pay, less hours, more experiences. We're not focused on becoming filthy rich, we're focused on improving lives, building communities of likeminded offroad individuals. We hope we can shakeup the status quo and force other companies to follow. Sound like a pipe dream? Only if you're a negative nelly. Pull the stick out of your butt and get onboard! Working hard and good work ethic is cool, but absolutely no one thinks "I put in 60 hour weeks, made the company billions, and retired when I was 75! now I play shuffleboard any Tuesday I want" sounds cool.


Memories in Every Sip: Our coffee isn’t just a beverage; it’s a memory-maker. Whether you’re swapping stories around a campfire or sipping solo in your cozy nook, Dyrt Coffee fuels those unforgettable moments. Life isn't just about great coffee, it's about how you enjoy your cup of great coffee and who you enjoy it with. You can get coffee anywhere, gain satisfaction knowing that with every sip, Dyrt Coffee has your back.


So grab a bag, my adventurous friend. Let’s make life a little better, one cup at a time. Because adventure starts with Dyrt Coffee.

Some of the organizations we have or are sponsoring include:

Nevada Back Country Hunters & Anglers

Desert Pigs (land cleanup)

Nevada 4WD Association

775 Offroad Recovery

HowieDoinRogerThat (HDRT)


About Us: About Us
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